Welcome Message from the President

Dear friends

We are elated that you’ve dropped by the Design Business Chamber Singapore (DBCS) website. As we near the end of 2016, it is befitting to look back on the year, at the same time articulate our hopes for the coming year.

Our work and projects are in line with DBCS’ three key thrusts – Increase International Growth, Widen Business Networking & Ensure Sustainable Future.

Since we launched the Singapore Good Design Mark (SG Mark) in 2013, it has grown in significance in recognising companies and individuals that have incorporated design to enhance industrial development and enrich lives responsibly. In his speech at the Committee of Supply Debate on 11 April 2016, Mr Chee Hong Tat, Minister of Information and Communication (MCI) highlighted that his ministry and DBCS will work towards advancing SG Mark as a regional standard for good design, part of the DesignSingapore Council’s Design Masterplan 2025. The call for entry for SG Mark 2017 has begun; projects and products that are already in the market or in the pre-launch stage can be submitted for the selection process. For more information, go to www.sgmark.org

The Singapore Design Awards (SDA) was conceived in 1988 and launched by then PM of Singapore, Mr Lee Kuan Yew, to honour outstanding designers, design students and design practices from across the world. It remains the leading design award in Southeast Asia. SDA 2016 was held in conjunction with the SG Mark 2016 Awards and DBCS Gala Dinner this year. Entry for SDA 2017 is open for submission.

Another initiative we embarked on in 2016 is Business Connect. This concept was borne as a result of the Design Business Forum earlier this year and DBCS aims to promote greater synergy between innovative design and businesses. Through this new platform, we identify regional opportunities, put together complimentary teams to bring about better collaboration within the Design sector. We look forward to partnering with more like-minded companies to take Business Connect further.

The Singapore Design Class (SDC) was started with the purpose of offering accreditation to help the companies level up their design business practices. The campaign to promote SDC will be scaled up progressively in 2017.

DBCS believes that the seed of Design Thinking has to be planted at an early stage. To date, we have signed five MOUs with credible design institutions and  are working on a framework for all design students to be a part of our growing network.

I leave you with this quote from Abraham Lincoln, “The best way to predict the future is to create it”. Let us continue to work together to create a better and more sustainable future for generations to come. Wishing all a wonderful Christmas and a Happy New Year!



Tai Lee Siang

President (2015-2017)

Design Business Chamber Singapore